The "Great" Apollo Candy Giveaway??

Well, we have a little info trickling out of NYC so far… my cousin (who posts as “violet” here) went down to the Park Avenue Country Club event, which apparently is being held at the same time as the Fantasy Football event, and said she couldn’t get in without registration. I tried registering her last minute, and she will try back again, I will keep this post updated. Apparently, there was a line outside, but the promotional lady doesn’t know much about any Lost/Apollo event.

EDIT 8/23: This is hugely messed up, but according to korijane of TLEC, she went down there and the security guard said they had been given away hours ago “by accident”. It seems that the promotional people got their wires crossed, and thought they were “donated” by ABC, and put them in the fantasy football gift bags, for people who have never heard of Lost. What a waste!!

EDIT 8/23: Pictures at Lostpedia, the URL WhereIsAlvar.com is written on them…

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9 Responses to The "Great" Apollo Candy Giveaway??

  1. Andreas says:

    Wow, that’s so sad. I feel really bad for Violet and all the others now.

    Let’s just hope that the rest of the giveaways work out as planned.

  2. KJ says:

    By mistake? Geez. There’s a sort of sad, funny quality to the whole thing.

  3. Damien says:

    Theres an image out now that lostpedia got of the bar and what it says

  4. froggirl says:

    Yikes! That’s insane! What a let down.

  5. todd sanders says:

    some people are voicing their disappointment over here

    http://www.DearTPTB.blogspot.com

  6. todd sanders says:

    and this from speaker’s blog, a comment someone wrote

    “I get the sense this is STILL a work in progress. I mean they post five events with no conditions, then post like 20 more and forget the original 5 (leaving everyone confused), then re-post the 5 with the word “acura” but no explanations, and then at the first distribution forget the candy bars altogether.”

    which just makes me sad. this has come down to just an ad campaign for companies to sell cars and crap like that. now i know how the world works and nothing gets done anymore without the corporate ad campaign being attached to everything. we’ve gone through jeep and monster and sprite, but now you’re going to have to do things like ‘register’ potentially at an acura booth, give them marketing data to get a candy bar. just really isnt worth it.

    this is quickly becoming the big lost spam ARG.

    i realize you guys over at ABC are trying something new here to some degree (though there are successful ARGs out there) but geez get your act together. do some planning beforehand. have a representative on hand in new york to make sure the bars go to the right place. how hard is that?

    sorry for the rant

  7. Cecilia says:

    Agreed, todd, and I’m all for ranting, I think people deserve to in this case. “Rachel” needs to get her act together bigtime. I don’t know anyone who went *way* out of their way for the first event, but I’m sure came far to get them. I also heard some were treated very rudely at the door, and threatened to get thrown out if they asked about the candy. It really wouldn’t have been hard to just leave their own people to do the handouts, but the miscommunication ended up leaving the giveaway in the restaurant’s promotional people’s hands, and they had no clue what was going on at all. Heads should roll for that kind of screw up.

  8. frodo says:

    I went to the Seattle event last night, and the bars were missing there as well. I ranted a bit about it on my website.

    http://www.weeklygeekshow.com/2006/08/the_lost_candy_bars.php

    They really need to get their act together. Lucky for us they said that if we give them our names and addresses they’d send us the bars.

  9. jonno says:

    Wow, this seems insane. A whole community getting totally psyched out by the unorganised game! (I’m not an ABC apologist, it sounded more sarcastic than I meant it).

    [quote comment=”5645″]this has come down to just an ad campaign for companies to sell cars and crap like that. now i know how the world works and nothing gets done anymore without the corporate ad campaign being attached to everything. we’ve gone through jeep and monster and sprite, but now you’re going to have to do things like ‘register’ potentially at an acura booth, give them marketing data to get a candy bar.[/quote]

    Yeah, i completely agree with you. But the problem is mainly because of the size of the event, and that it’s tied in with a highly successful television show. This is probably the biggest – most “mainstream”, if that’s the correct word for it – alternate reality game to have been played.

    The size and scope of The Lost Experience makes it completely different from any other ARG played, but the interactivity and control it gives fans/players/consumers is so much larger than any marketing tool. It’s a hybrid of the two, and it sucks that they’re (seemingly) putting more emphasis on the marketability than the actual game.

    On the chocolate front, there’s not really any good excuse for that level of unorganisation – it’s just a mess. Its like nobody bringing a soccer ball to the world cup. I wonder if there’ll be an in-game apology to the fans, or if they’ll issue an official out-of-game one?

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